Acasă Articole RTR Senida Denissa Poenariu, Cotidianul consumerist al lumii postmoderne

Senida Denissa Poenariu, Cotidianul consumerist al lumii postmoderne


Daily consumerism of the postmodern world

The following study is focused on Gheorghe Crăciun’s perspective regarding the causalities and also interactions between the postmodern thinking and consumerism. More then capturing the remain coherence of the postmodern world, consumerism being a key concept in this affair, the main goal of Crăciun’s argumentative discourse is to observe the various ways of manifestation of consumerism in Romania, a post-communism consumer society.

Keywords: Gheorghe Crăciun, postmodernism, consumerism, publicity, mass media, consumer society.

  • Adorno, Theodore, The Culture Industry, London and New York Routledge, 1991.
  • Adorno, Theodore; Horkheimer, Max, Dialectica Luminilor / Dialectic of Enlightenment, București, Editura Polirom, 2012.
  • Crăciun, Gheorghe, Viciile lumii postmoderne / The Vices of the Postmodern World, București, Editura Tracus Arte, 2011.
  • Dobrescu, Caius, Modernitatea Ultimă / The Final Modernity, București, Editura Univers, 1998.
  • Frank, Thomas, The Conquest of Cool. Business Culture, Counterculture, and the Rise of Hip Consumerism, Chicago, The University of Chicago Press, 1997.
  • Mușina, Alexandru, Poezia, teze, ipoteze, explorări / Poetry: Theses, hypotheses, explorations, Brașov, Editura Aula, 2008.
  • Roszak, Theodore, The Making of a Counter Culture. Reflections on the Technocratic Society and Its Youthful Opposition, New York, Doubleday&Company, Inc., 1969.